As cousins born into a family of Argentinian winemakers, we spent our childhoods racing through the vineyards, giving little thought to what wine was. It was always just around.

It wasn’t until we grew up that we realised the vineyards were more than just a playground. They were the birthplace of a family tradition that we too wanted to play a part in.

Drawing inspiration from our fathers who brought Pulenta Estate to where it is today, La Flor is a celebration of our love for great wine.

It’s the creative expression of our hopes and dreams. A passion project born from a desire to share our story and show who we are: cousins, friends, and born business partners, fiercely committed to ensuring the legacy survives us.

But like our fathers,
we’re doing it our way.